The Ingolstadt based Germans have an extra reason to be happy about the new year. Upon receiving the final sales figures of 2010 the cracked open the champagne.

2010 Audi Q5

2010 Audi Q5

This is because in 2010 Audi’s sales in North America call for a new personal record, one to do away with the one set in 2007.

Despite 2010 not being the best year for the automotive year, at Audi USA things really took off. The figures show that last year, the Germans sold 101.629 vehicles in the States.

2010 Audi A3 TDI

2010 Audi A3 TDI

That is a double winner as not only does it wipe the ground with the 93.506 units sold in 2007′s record year, but it is also a 23% increase comparing to 2009.

At the heart of the U.S. markets demand for Audi products stand two items, the Q5 crossover and the TDI diesel engine choice. Whereas the American buyer is still somewhat susceptible towards buying a diesel, Audi did sell some 53% of their A3 equipped with this sort of engine.

2011 Audi A7

2011 Audi A7

On the Audi Q5′s side in the U.S. we find it registered a “nothing if not amazing” 70.5% jump when compared to sales in 2009.

Riding their success into 2011, Audi claims that this momentum will last while burning fuel from the sales of the brand new A7.


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  1. More sales records: Skoda | Automotor Blog said :
    January 7, 2011 at 2:52 pm

    [...] I’d say the VW Group isn’t one for financial issues at the end of 2010. Not only have Audi’s sales reached a personal best we’ve now heard much of the same from Skoda. Skoda [...]

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