BMW

U.S. Special edition BMW M3 sold out incredibly fast

by George Lupica
June 22, 2010
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14 years ago

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After teasing U.S. buyers about a week ago, just before the weekend BMW USA revealed what they’d been preparing, a special edition of the 2010 E92 BMW M3.

The special edition headed stateside is entitled the BMW Frozen Gray M3 Coupe and it went on sale On Monday, June 21, 2010 at exactly 11:30 AM.

Mentioning the exact time it went of sale may seem weird but trust me, it makes up most of the news. Admittedly only 30 units made up this limited edition but they all sold out in… 12 minutes.

At $77,600 each what did these cars actually have to offer if they managed to go so quickly?

Well a bit of a disappointment comes from learning there’s no power upgrades having been been made to the 2011 Frozen Gray M3 Coupe, but the 4.0L V8 making 414-hp mated to BMW’s M Double Clutch Transmission (M DCT) still gets you from 0-60 mph in 4.5 seconds (4.7 seconds when mated to a 6-speed manual).

Where the news gets better is that the Frozen Gray M3 Coupe does get a Competition Package, which drops vehicle ride height by 10mm and adds unique 19-inch wheels with wider offset for enhanced stability, standard Electronic Damping Control with enhanced programming, and higher-threshold programming for the M Dynamic Mode.

To this package you can add the special treatment the interior gets a unique fox red and black bi-color Novillo leather and the special exterior finish which features a special matte-gray paint with deep metallic luster.

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Dian July 27, 2012

What all others didnt keep in mind was that this bpuemr to bpuemr free maintence for the first 4 years/ 50K miles only applys to vehicles that are PURCHASED from BMW or when still under the 50,000 mile warranty regardless of being new or used. Did anyone take into consideration that he might be leasing the car??? If this be the case, the normal maintence cost for a 2010 BMW 3 series sedan and coupe will range from $ 120-$ 170 for just the oil change and all the other routine tune ups. I usually pay $ 140 for every 5K miles at BMW but i decided to go to an auto shop called B-Bimmers which only work on BMW’s and they charge me $ 100 for BMW’s orginal 15K mile synthetic oil change. I only go there for oil changes other then that its directly to the BMW dealer. Leasing or buying a BMW is a great experience as long as you have the greens in your pocket in order to maintain it.